HOW TO USE: THE BOWL ROUTINE

  1. SERVEDish up your dal, curry or sabzi, just as always.
  2. STIRAdd one heaped tablespoon to your bowl and stir well.
  3. STOREKeep it on the table, ready for next time.
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BEFORE YOU BUY

Three things you should know before you buy Heldi Khana.

My dad told me the first rule of business: never tell anyone what is wrong with your product. But although I'm Sindhi, I'm not a businessman. So here is what I would tell a friend before they spend their money.

  1. Start smaller than a spoon.

    The serving is a heaped tablespoon, but you don't have to start there. Begin with a teaspoon or half a tablespoon, whatever you're comfortable with. Go past a tablespoon in one bowl and you might notice a change in texture and a slight change in taste.

  2. A big pot may need a whisk.

    Stirring a few tablespoons into a big pot of dal or a big bowl of dahi? With a lot of powder it can clump, so use a whisk and the clumps break straight up. Added at the table, on your own plate, it mixes in with no trouble at all.

  3. It brings out flavour. It doesn't add one.

    Khana is blended to bring out the flavours already in your dish, not to add its own. If you stir it straight into the pot after cooking, you may want to adjust the spices a little.

Keep those three in mind and you can use Heldi Khana in pretty much anything. Some of our aunties and uncles stir it into omelettes and noodles.

THE HELDI POUCH

Heldi Khana

More from the food you love. One heaped tablespoon adds 10g of protein to your bowl.

  • High protein
  • All natural
  • 98% lactose-free
  • No added sugar*
  • Gluten free
  • Vegetarian

Includes:

1 × 300g pouch, 25 meals
1 refillable table jar

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Prices go up here the day the shop opens. The first 100 on the list get a free sample pair, and we pay the postage. Everyone on the list gets 15% off their first order.

Your recipes, exactly as they are. Khana literally means food, and food is life, so all we want to do is add more protein to the dishes your family already makes. Heldi Khana is whey protein isolate and the warm spices you find in every Indian kitchen, made to stir into dal, curry, sabzi and raita. Serve as always, stir a heaped tablespoon into your bowl, and keep the jar on the table. Same recipes. Same food. Just a little Heldier.

New to Heldi? Find out why 6g a bowl isn't enough for most adults. Making chai rather than dal? Meet Heldi Chai, the blend for the mug.

Heldi is a food supplement. One serving is 12g, about one heaped tablespoon. Recommended daily intake: 12g to 48g (1 to 4 servings), providing 10.1g to 40.4g of protein. Do not exceed the recommended daily intake. Food supplements are not a substitute for a varied and balanced diet and a healthy lifestyle. Keep out of reach of children. Contains milk (whey).

* No added sugar: contains naturally occurring sugars.